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2016 Mobile Ad Summit
Wednesday
, 
March 
20
 at 
6:00pm
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Orofacial Myology: The Missing Link
Thursday
, 
March 
28
 at 
5:30pm
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The mobile advertising revolution is here.

MARCH 28th, 2024

REGISTRATION AND DINNER: 5:30pm-6pm

LECTURE PRESENTATION: 6pm-8pm


Take a dive into the world of Orofacial Myology (OM) and learn about the successes of Orofacial Myofunctional Therapy (OMT). Come learn why the field is rapidly growing! Join our engaging class and learn from the best, with 54 years of experience! You will learn how therapy for orofacial musculature improves muscle tonicity and activity throughout the whole body, plus all of the many benefits that result because of such changes. OM is the establishment of correct functional activities of the tongue, lips and jaw, so that normal growth and development may progress in a stable, homeostatic environment. Learn what to look for in your patients to better be able to retain treatment success.

Speaker

Sandra R Coulson

COM, MS, ST, Ed

Sandra Coulson is a compassionate educator, speaker, inventor and therapist. In 1969, show she opened her private practice, Coulson & Associates in Denver. She founded The Coulson Institute of Orofacial Myology in 2003. Sandra has taught and practiced locally, nationally and internationally. She has trained thousands of therapists globally through her courses and has had an impact on countless people.

Sandra believes that proper facial and tongue muscle function can change people's lives and she has observed this while treating her own patients. Her success and her passion for creating positive change through Orofacial Myofunctional Therapy drives her desire to continue to practice and pass along her knowledge she has accumulated through her years of experience.

Schedule

9:30 – 10:15 AM

Panel: "Tapping Into Niche Audiences"

Zee Nguyen – Ad Market Magazine (Moderator)

Forest Bello – VP, Digital Media, Clicker

Amit Sands – Digital Director, Power Haus

Jenny Grace – Founder, Target Tween

10:15 – 11:00 AM

Presentation: “Optimizing Spend In the Mobile Ad Space”

Kate Walsh – VP of Sales, 3DAYS

11:00 – 12:00 PM

Presentation: “Demystifying Metrics: Making Numbers Work For You”

Charlie Gaudenzi – Mobile Analyst, Mobile Arts

12:00 – 1:00 PM

Lunch


1:00 – 2:00 PM

Rapid-Fire Case Studies

Viral Mobile Ads

Time-based Targeting

Crafting Your Brand Story

When Ads Advocate Action

2:00 – 2:20 PM

Networking Break


2:20 – 3:00 PM

Presentation: “The Mobile Ad Process: 7 Steps to Success”

Jerry Zen – CEO of 3DAYS

3:00 – 3:45 PM

Panel: “Consumer Feedback: When Ads Talk Back”

Jenny Grace – Founder, Target Tween (moderator)

Vee Nguyen – Editor, Ad Market Magazine

Sara Chen – CEO, AdTank

Charlie Gaudenzi – Mobile Analyst, Mobile Arts

3:45 – 4:00 PM

Closing Remarks

Jerry Zen – CEO of 3DAYS

4:00 – 5:30 PM

Rooftop Cocktails


The 2016 Mobile Ad Summit will take place in the Penthouse suite of The Georgia Center Hotel, which is conveniently located in the heart of Atlanta. Sign in at the registration desk and head up to the top floor.

About our partners

The Georgia Center Hotel has proudly served Atlanta's corporate needs for over 25 years. With 10 ballrooms, an expansive media center, multi-media technology and an in-house production staff, The Georgia Center excels in creating memorable special events. 

The Peach Tree is renowned for its healthy preperations of decadent Southern classics. Winner of two Eat Up Awards and a leader in farm-to-table cuisine, The Peach Tree offers casual-chic dining in the heart of Atlanta.

About 3DAYS

A Fortune 500 company, 3DAYS sets the platinum standard for engaging, media-rich mobile ads. With award-winning campaigns in video, interactive and animated content and partnerships with top-tier creative agencies across the globe, 3DAYS dominates the mobile ad solutions field and delivers effective, cost-effective solutions.

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